FIFA+ LAUNCH VIDEO
THE FIFA PLUS STREAMING PLATFORM
Fifa were launching their own online streaming platform to be called FIFA+. I was engaged to help build the content graphics for the newly commissioned films and episodic series, along with the archive legacy footage of previous FIFA world cups. We as a team also created new banners and promotional graphics for the launch of the FIFA+ streaming website and any new and upcoming competitions.
For the episodic imagery, most of the footage had to be sifted through to find several images that were indicative of the show. Therefore, shows had to be watched and screengrabs and content taken to be utilised to promote the episode or film into several different formats for use on the site. Some series had as much as 30 different episodes so had to either have new art created or screengrabs taken that were relevant to each episode.
In some cases, the series had graphics that had to be adapted, others had nothing but a film and required a total new look, whilst some had a full style of graphics but had to be adapted to fit the streaming services new promotional box sizes. All series had to create a 4K HD background for the series to sit on with text aligned left for european/western sites and text aligned right for arabic/eastern variations.