Doctor Who Series 11
Rebrand for Series 11 with new thirteenth Doctor
Delivering the new Doctor Who branding for Series 11 and with a new thirteenth Doctor Who – Jodie Whittaker – into the UK and Worldwide markets.
2018 saw a new branding direction for Doctor Who with the advent of a new actor to play the thirteenth Doctor and a new showrunner Chris Chibnall.
Although the idea of casting a woman as the Doctor had been suggested by the show's writers several times (even as early as 1981), Jodie Whittaker took over the role as the thirteenth Doctor at the end of the 2017 Christmas special and is the first woman to be cast as the character.
This incarnation's first companions were the trio of dyspraxic part-time warehouse worker Ryan Sinclair (Tosin Cole), his step-grandfather and retired bus driver Graham O'Brien (Bradley Walsh), and probationary police officer Yasmin "Yaz" Khan (Mandip Gill), all of whom she met shortly after her regeneration
We produced artwork for the shows 4 new characters: The Doctor, Graham O'Brien, Ryan Sinclair & Yaz Khan. Character portraits were created and a teaser campaign was launched prior to the Series 11 launch.
Character Portrait Teaser Campaign
San Diego Comic Con Illustrations
Artists were commissioned to produce stylised artwork for the show's 4 new characters at the San Diego Comic Con announcement in the US.
Series 11 Campaign Character Assets
Part 4 of the Campaign:
Fan Favourites in China
The chinese market was seen as a fan favourite and several more commissions of The Tardis around cultural eastern icons were produced with along with several illustration based posters to promote the launch of Series 11. These locations included Beijing, Chengdu, The Great Wall, Hangzhou, Shanghai & Wuhan.
Some of these artworks were then applied to several merchandising items such as T-Shirts, Coasters, Bookmarks, Keyrings, Clocks and 'Event' cards and mini posters.
This was a resounding success and many of the posters and marketing items were highly sought after by the fans of the show.
Chinese Market Tardis Locations Campaign
Chinese Market Illustration Posters
Work undertaken on this project
- Creation of over 1000+ content and promotional assets
- Live event annoucement at San Diego Comic Con 2018
- Commissioning Posters for Chinese Fan Favourite Market
- Large Format Billboards, Adshel Posters & A1 Promotional posters and Cinema Posters produced
- 4 Tiered Campaign:
1. Teaser Posters x4
2. Launch Posters x5
3. SDCC Illustration Posters x5
4. Chinese Market Posters x6 + illustration style Posters x6
My personal contribution in numbers
560+ hours
Over 70 days spread over a six month period.
32+ content pages
4 tiered campaign consisting of 32 different artworks in a variety of formats.
1000+ content assets
Over 1000+ content and promotional assets created.
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